This service provides go-to-market strategy for startups to successfully launch and position their products and services within the Life Sciences sector. The service is delivered over a 4–6 week period and targets startups approaching market entry or expansion.
The service is structured into three main phases:
1. Strategic Market Analysis: Through interactive workshops, in-house experts guide EIC beneficiaries in segmenting the target market, identifying key stakeholders, and refining their value proposition based on market needs.
2. Strategy Design: One-to-one strategic consultations are used to develop tailored go-to-market plans, including channel strategy, pricing approach, communication messaging, and partner identification.
3. Tactical Planning and Reporting: The final phase delivers a comprehensive go-to-market roadmap, including implementation milestones and a set of indicators to track launch readiness and market penetration performance. The goal is to equip EIC beneficiaries with a validated market strategy that supports product launch, improves investor confidence, and facilitates stakeholder engagement. The service is implemented remotely and can be tailored based on the innovation stage and the geographic focus of the EIC beneficiary’s market entry plan.
€1500 - €8500.
The expected timeframe for service completion is approximately 4 to 6 weeks.
Business Planning
Are you in doubt if this is the right service for you, or do you want to get more information about the service? Get in touch with the EIC Partner providing this service through this query form!
Is this the service you are looking for? If so, you can apply to the service through EIC ACCESS+! Eligible applicants can also get co-funding through the EIC ACCESS+ initiative. Find out more on the project webiste.
Receive up to €60,000 in grants, covering up to 50% of the costs, to access specialised services from the EIC Service Catalogue. Learn more on the EIC ACCESS+ website.