Soft Landing in the US



Service ID:

Service description

Unleash your growth potential with a program that has landed +100 ventures into the US! Dive deep into the US market and de-risk your venture’s market entry, with a soft-landing programme that builds on BGI’s 10 years’ of experience and historical connection with MIT innovation ecosystem. 

With a network of top-notch mentors, partners and potential investors, this world-class programme will guide you all the way for a soft-land into the US market. In this programme, customised to your specific needs, we will connect you with relevant stakeholders, gaining a first-hand understanding of the local and sectorial landscape. The expert clinics will cover key finance, investment, and legal aspects of the US market, enabling you to build a reliable growth strategy and financial plan, hence removing uncertainty from your pathway. Further targeted contacts will provide you access to international investment opportunities. For EIC Pathfinder beneficiaries, this will help you in early-stage validation and scalability options of your product or service in the US. 


  • Preparatory joint work for adjusting the programme to your venture’s profile & priorities, according to a solid Go to Market Strategy; 

  • 5-day bootcamp in Boston & Cambridge (USA), establishing valuable contacts with potential partners and investors; 

  • Support in follow-up phase to capitalise on your recent networking. What you can expect to receive: 

  • Advise on Market and Investment Strategies, and Financial Plan for the US market; 

  • 1:1 meeting with mentors, partners, technical advisors, potential clients and investors; 

  • Expert clinics (Legal, Tax, Employment, etc).

Health and medical care
Technology Readiness Level
TRL 2 – Technology concept formulated
TRL 3 – Experimental proof of concept
TRL 4 – Technology validated in lab
TRL 5 – Technology validated in relevant environment
TRL 6 – Technology demonstrated in relevant environment
TRL 7 – System prototype demonstration in operational environment
TRL 8 – System complete and qualified
TRL 9 – Actual system proven in operational environment
Disclaimer related to service

The success fee can be re-invested on the startup in turn for equity (values to be negotiated case by case).

Financial requirements

Negotiable but with a cost range of €4750 - €40000 per service. Includes success fee of between 3.5% to 5% for investments between 1M€ to 7M€ plus.