Nordic Market Acceleration Workshop

Service description

What is the Service: A two-day hybrid acceleration workshop designed to facilitate market entry into the Nordic region.

Duration: Two days.

Targets and Sectors: Tech-based SMEs, startups, and scale-ups from Central and South-eastern Europe with innovations at TRL 4–9. The service is sector-agnostic.

Goal of the Service: To accelerate Nordic market entry by aligning business operations with Nordic cultural expectations, operational standards, and sustainability requirements.

Phases and Activities: * Phase 1: Alignment (Day 1): Participants engage in workshops on ""Flat Hierarchy Communication"" and audit UI/UX for Nordic minimalism and accessibility. Experts guide the development of ""Radical Transparency"" documentation and re-frame ROI to include ESG metrics required by Nordic venture capitalists.

Phase 2: Strategic Execution (Day 2): Activities focus on market segmentation across Sweden, Norway, and Finland. Teams undergo an operational stress test for 24/7 support readiness and master relationship-based ""Soft Sell"" techniques.

Outcome: Beneficiaries receive a localized go-to-market roadmap stress-tested via 1:1 ""hot seat"" mentoring sessions with Nordic industry veterans.

Implementation: The service is delivered in a hybrid format, with the physical component located in Sofia, Bulgaria.

Sector

Digital and Information communication technology

Electronic communication

Environment

Health and medical care

Technology Readiness Level

TRL 4 – Technology validated in lab

TRL 5 – Technology validated in relevant environment

TRL 6 – Technology demonstrated in relevant environment

TRL 7 – System prototype demonstration in operational environment

TRL 8 – System complete and qualified

TRL 9 – Actual system proven in operational environment

Financial requirements

2500 EUR per person

Disclaimer related to service

Note that travel and accommodation are not included in the fee.

Are you in doubt if this is the right service for you, or do you want to get more information about the service? Get in touch with the EIC Partner providing this service through this query form!

Applicants should carefully read the “Terms of Engagement for EIC beneficiaries” before submitting this application form.

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Service

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Service ID

What is the challenge you want to overcome with this service?

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At which Technology Readiness Level is your innovation or solution?

When filling out the justification, please describe the proof you have for the TRL.

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At which Business Readiness Level is your innovation or solution?

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Why do you need this strategy?

How do you want to develop the strategy: from scratch, rehash an existing strategy, etc.

Type of support needed

Type of support

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What is the ideal profile of the partner, investor or customer that you are looking for?

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Type of support (e.g., strategic, technical, financial)

Type of partners (type of organisations)

Sectoral domain of the partner

Purpose for the partnership

Please explain what are your needs for the team

Type of support (Business modelling)

Type of support (Business Plan development, go-to-market strategy, financial forecasts, softlanding programme)

Type of support (Market research)

Type of strategy (business planing, business modelling, marketing, sales, etc.)

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Why do you need this strategy?

How do you want to develop the strategy: from scratch, rehash an existing strategy, etc.

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Why do you need this service?

I need to develop new business development strategies for my solution or startup

I want to get technical and skill support

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Please specify the format you prefer (Online, in person, hybrid)

Type of strategy (business planing, business modelling, marketing, sales, etc.)

Briefly describe the areas in which you feel you need the most support in? (Try to be as specific as possible to help us with Coach and/or Mentor matching)

Briefly describe the areas in which you feel you need the most support in? (Try to be as specific as possible to help us with Mentor and/or Coach matching)

Which format and topic do you prefer to receive this service?

Group training, mentoring or coaching on a specific topic

1-1 training, mentoring or coaching on a specific topic

P2P

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If in person or hybrid, please specify where you are able to access the facilities (Country)

Please specify the topic you are interested in

Please specify the format you prefer (Online, in person, hybrid)

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What are your specific needs for your team in respect to coaching, training and mentoring?

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Why do you need this service to access infrastructure and support R&D?

I need to get technical support for product or service development

I need to get access to technological or technical laboratories / equipment / testbeds

I need co-working spaces

I need access to R&D support funds and opportunities

I need access to technical expertise

I am unsure of my specific needs right now and am looking for guidance on how to identify them

Other

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Why do you need this IP & Legal service?

I need to get general information on IP or on regulatory aspects

I need to develop a strategy for my IP

I need to develop a strategy for regulatory compliance in a different market

I need to get information and guidance to apply protection for IP

I am unsure of my specific needs right now and am looking for guidance on how to identify them

Other

Please describe the market you are targeting:

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What type of due diligence service are you looking for?

Investment readiness

Legal

Environmental

Technological

I need technical support for product or service valuation

I need information on how and where to conduct valuation

I need assessment of technology readiness or market readiness of my product / technology / service

I am unsure of my specific needs right now and am looking for guidance on how to identify them

Other

Please specify which product or service you have and the expected results of your solution

If other, please specify what type of due diligence service you are looking for:

Why do you need this Prototyping & PoC service?

I need technical support for prototyping of product or service development

I need access to living labs or fablabs

I need access to expert guidance for prototyping

I need support in the Development of PoC

Support for validation of the prototype or PoC with end users

I am unsure of my specific needs right now and am looking for guidance on how to identify them

Other

Please specify which product or service:

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What type of service are you looking for?

For recruiting talent

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Which are your target markets/countries for internationlisation?

Are you currently in the process of expanding or internationalising to foreign market or countries?

If yes, please name the market or country

What type of internationalisation support are you seeking?

Expansion and investment readiness assessment

Market Entry Strategy

Sales and marketing support

Fundrasing and commercialisation support

Distribution support

Matchmaking and networking support to meet foreign investors

Portfolio Oversight Support

Registration of company and/or joint ventures with foreign partners

Other

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Bulgaria-Nordics Business Council (Connect Nordics)

Service ID:

Internationalisation

Applicants should carefully read the “Terms of Engagement for EIC beneficiaries” before submitting this application form.

1. Background information about the EIC beneficiary

2. Information related to the service provision

Connect with innovators across Europe