Market domination strategy for deep-tech ventures

MOST Foundation

Poland

Service ID:

EP68S2
Service description

The aim of the service is to develop a market domination strategy in the process of launching a new product/service or acquiring a new group of customers. We work with the framework of Moore’s Bowling Alley. The service is composed of 2 modules: 1. Typical health-tech go-to-market path; 2. Customer segmentation, evaluation, and prioritisation of the segments. The evaluation of segments is done based on a set of proven criteria and a team preference alignment process. This is tested by the MOST Foundation during multiple projects with deep-tech startups. The service is directed to EIC Pathfinder, EIC Transition, EIC Accelerator and Seal of Excellence beneficiaries from the Health sector.

Sector
Health
Technology Readiness Level
TRL 1 – Basic principles observed
TRL 2 – Technology concept formulated
TRL 3 – Experimental proof of concept
TRL 4 – Technology validated in lab
TRL 5 – Technology validated in relevant environment
TRL 6 – Technology demonstrated in relevant environment
TRL 7 – System prototype demonstration in operational environment
TRL 8 – System complete and qualified
TRL 9 – Actual system proven in operational environment
Financial requirements

€100/hour.