Market domination strategy for deep-tech ventures

Service description

The aim of the service is to develop a market domination strategy in the process of launching a new product/service or acquiring a new group of customers. We work with the framework of Moore’s Bowling Alley. The service is composed of 2 modules: 1. Typical health-tech go-to-market path; 2. Customer segmentation, evaluation, and prioritisation of the segments. The evaluation of segments is done based on a set of proven criteria and a team preference alignment process. This is tested by the MOST Foundation during multiple projects with deep-tech startups. The service is directed to EIC Pathfinder, EIC Transition, EIC Accelerator and Seal of Excellence beneficiaries from the Health sector.

Sector

Health

Technology Readiness Level

TRL 1 – Basic principles observed

TRL 2 – Technology concept formulated

TRL 3 – Experimental proof of concept

TRL 4 – Technology validated in lab

TRL 5 – Technology validated in relevant environment

TRL 6 – Technology demonstrated in relevant environment

TRL 7 – System prototype demonstration in operational environment

TRL 8 – System complete and qualified

TRL 9 – Actual system proven in operational environment

Financial requirements

€100/hour.

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Service

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Service ID

What is the challenge you want to overcome with this service?

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At which Technology Readiness Level is your innovation or solution?

When filling out the justification, please describe the proof you have for the TRL.

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At which Business Readiness Level is your innovation or solution?

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Why do you need this strategy?

How do you want to develop the strategy: from scratch, rehash an existing strategy, etc.

Type of support needed

Type of support

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What is the ideal profile of the partner, investor or customer that you are looking for?

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Type of support (e.g., strategic, technical, financial)

Type of partners (type of organisations)

Sectoral domain of the partner

Purpose for the partnership

Please explain what are your needs for the team

Type of support (Business modelling)

Type of support (Business Plan development, go-to-market strategy, financial forecasts, softlanding programme)

Type of support (Market research)

Type of strategy (business planing, business modelling, marketing, sales, etc.)

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Why do you need this strategy?

How do you want to develop the strategy: from scratch, rehash an existing strategy, etc.

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Why do you need this service?

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Briefly describe the areas in which you feel you need the most support in? (Try to be as specific as possible to help us with Coach and/or Mentor matching)

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Why do you need this service to access infrastructure and support R&D?

I need to get technical support for product or service development

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Why do you need this IP & Legal service?

I need to get general information on IP or on regulatory aspects

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What type of due diligence service are you looking for?

Investment readiness

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Environmental

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I need technical support for product or service valuation

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Why do you need this Prototyping & PoC service?

I need technical support for prototyping of product or service development

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Support for validation of the prototype or PoC with end users

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What type of service are you looking for?

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Are you currently in the process of expanding or internationalising to foreign market or countries?

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What type of internationalisation support are you seeking?

Expansion and investment readiness assessment

Market Entry Strategy

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Matchmaking and networking support to meet foreign investors

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