Internationalisation service
Southeast Asia Commercial Validation and Market Entry for Interactive Technologies and Games
Provided by Transmuted Games AB · Sweden
Service description
Transmuted Games provides an individualised commercial validation and market entry service for EIC Accelerator beneficiaries, selected TRL 6 EIC Transition beneficiaries and eligible Seal of Excellence holders with commercially ready interactive, immersive, simulation or games technology.
The service lasts approximately eight to ten weeks and focuses on a Southeast Asian market selected for product, customer and partner fit. Transmuted reviews commercial readiness, tests key market assumptions, then builds and verifies 15-20 relevant buyers, distributors, industry partners or other routes to market. It conducts primary market checks and targeted outreach to a prioritised shortlist, aiming for four to six accepted meetings where counterpart interest and availability allow.
The output is a clear decision on whether to proceed, pause or stop, supported by a validated route to market, prioritised follow-up actions and a live contact tracker.
The service is delivered primarily remotely, with in-market specialists or physical meetings used only where they add clear value. It is designed for companies that need games and interactive technology market validation rather than a broad regional report or general business mission.
Applicants should have a commercially ready product and a genuine interactive, immersive, simulation, spatial computing or games technology component. The service scope and selected Southeast Asian market are agreed for each assignment. Delivery is primarily remote;travel or physical meetings are included only when separately agreed. Accepted meeting targets depend on counterpart interest and availability and are not guaranteed.