GW's one-hour Introduction to Lean Innovation (ILI) webinar is geared toward early-stage innovators or individuals with only some prior knowledge of entrepreneurship. GW provides an overview of the customer discovery process, as well as the basics of commercialization. Bob Smith, Director of GW Lean Startup and a serial entrepreneur, hosts the event and takes questions from participants. Innovators - whether directing groundbreaking research, designing new products, or empowering communities - must all take similar first steps in order to be successful. They must know who they're helping, how and why help is needed, and how a proposed solution might benefit intended recipients. GW's Office of Innovation and Entrepreneurship invites our entire global community to attend a short introductory workshop, offered monthly, to learn how savvy innovators take this first step - they talk to humans! It sounds simple, but this method is central to Agile Software Development, Design Thinking, and Lean Startup concepts. We invite anyone who hopes to solve a societal problem, start a new business, or develop a new product to join us, even if your ideas aren’t fully formed, or you haven't yet assembled a team. This short workshop is only an introduction to GW's methodology and offerings, but also an important opportunity to ask questions and receive feedback live.